ER: #CultureMaking 'My Home, Our Home' #surfing #Mexico #Bilingual #DigitalContent #AnthroJournalism

Man, this is a really well done short film highlighting the town Barra de la Cruz and the impact of surfing...

This film has transformed from a simple short for the web into both an introduction and inspiration to a much bigger and deeper project: The Water's Edge Project.

watersedgeproject.org

ER: #CulturalBranding 'Burton Demo Tour - La Hoya 2011' #SportsMarketing #DigitalContent #Snowboard

Here's how Burton Argentina finished out the southern hemisphere's 2011 winter...

Como despedida de la temporada el Burton Demo Tour viajó a La Hoya para la octava edición de la Freesession. Los muchachos del park diseñaron un setup perfecto para probar las nuevas tablas y fijaciones que trae Burton el año que viene. Chequeate el video!

ER: Cross-Cultural 'Blotto in Bariloche' #latISM #snowboard #Argentina #RecomnbinantCulture

Blotto, Jones, Jussi, and Rencz head to Argentina in search of summer pow and get more than they bargained for.

ER: Message-Mapping 'SASS: The Adult Experience' #latISM #passportlife #snowboard #Argentina via @sassglobal

Media_httpwwwsassglob_mhbpg

A little piece I wrote about my South American Snow Sessions experience in Argentina...thoughts framed from a digital retro-acculturation mindset.

Sometimes you have to shake yourself free from the doldrums of responsibility associated with growing up. Being an “adult” has its upside, but those are packaged with sacrifices that can take the best out of you. This is why I went snowboarding in Argentina last summer with South America Snow Sessions. My trip to SASS was a long awaited remedy for my worn and beaten adult psyche. Riding new terrain with new & old friends recharged my mind, body, and spirit. Life’s tough man – you’ve got to bring it everyday. Thankfully the chance to hang in beautiful Bariloche, Argentina and ride an amazing mountain with incredible pros and great new friends is accessible and worth the time and money.